Each day, medical devices are developed to help prevent, diagnose, treat, and monitor serious and life-threatening diseases. After taking years to develop, these devices then undergo a regulatory review process before entering the marketplace. It then takes even more time for them to be adopted into clinical practice and for patients to realize the benefits.
Can the government do more to encourage the development of the next generation of medical devices? That is the question that the U.S. Food and Drug Administration and participants from other federal agencies will examine this week at a workshop titled "Identifying Unmet Public Health Needs and Facilitating Innovation in Medical Device Development." The workshop is scheduled for June 24, 2010, from 8 a.m. to 5 p.m. at the Hilton Washington DC North/Gaithersburg in Gaithersburg, Md. This initiative also is designed to identify potential barriers in the development of devices that the federal government can directly or indirectly remove or minimize to meet a public health goal.
The meeting will be an opportunity for the FDA and its federal partners to listen to academics, industry, and users.
Source:
U.S. Food and Drug Administration
skip to main |
skip to sidebar
About the Reteller Channel
Just as products flow through “Reseller” Channels information about them flows through “Reteller Channels.” Ultimately – Retellers are people who influence decisions & buying behavior in the markets you serve. They add value to the story because of the trusted relationship they have built with their audience.
If you have a B2B product, your retellers range from members of the media, industry leaders, bloggers, peers and ultimately the chain of people within the organization you are trying to sell to.
If you are selling a B2C product your retellers include members of the media, bloggers, industry leaders – and ultimately social networks.
In order to get the reteller channel to work for you, you need to know:
a) Who the Retellers are
b) How to reach out to them
c) How to craft stories that they’ll want to tell
If you have a B2B product, your retellers range from members of the media, industry leaders, bloggers, peers and ultimately the chain of people within the organization you are trying to sell to.
If you are selling a B2C product your retellers include members of the media, bloggers, industry leaders – and ultimately social networks.
In order to get the reteller channel to work for you, you need to know:
a) Who the Retellers are
b) How to reach out to them
c) How to craft stories that they’ll want to tell
Posts
Previous Articles
About Us
Meghan O'Sullivan is the founder of O'Sullivan Communications, Inc. For nearly two decades she has developed results-driven, cost-effective marketing programs for companies looking to build credibility and name recognition within specialty markets. She subscribes to a fundamental philosophy about marketing - Facts Tell. Stories Sell.
Gabe d’Annunzio has over four decades of experience in developing and implementing marketing programs that effectively translate technological innovation into high-value customer benefits. During his career he has worked with a cross section of industries including computer hardware and software, biotechnology, system integrators, telecommunications, medical devices and consumer electronics.
Gabe d’Annunzio has over four decades of experience in developing and implementing marketing programs that effectively translate technological innovation into high-value customer benefits. During his career he has worked with a cross section of industries including computer hardware and software, biotechnology, system integrators, telecommunications, medical devices and consumer electronics.